Google Ads Audit Specialists

Your Google Ads
are probably
working fine
bleeding money.

Most Google Ads accounts waste 38–60% of their budget on the wrong keywords, missing tracking, and broken structure. Our audit finds every leak — in 72 hours.

200+ audits deliveredworldwide across 12+ industries
72-houraverage delivery time
Google Ads analytics dashboard
Wasted Budget Found
$4,280
In a single $8k/mo account
After Audit — Quality Score
Before
3.8/10
After
8.5/10
Cost per Lead
$47 → $18
↓ 62% reduction
Conversion Tracking Gaps found in 91% of accounts audited
Average 38% wasted spend identified per account
Missing negative keywords discovered in 96% of audits
Clients save avg. $1,200–$8,000/month after audit fixes
Quality Scores below 5 found in most unaudited accounts
72-hour audit delivery — fast, actionable, no fluff
Conversion Tracking Gaps found in 91% of accounts audited
Average 38% wasted spend identified per account
Missing negative keywords discovered in 96% of audits
Clients save avg. $1,200–$8,000/month after audit fixes
Quality Scores below 5 found in most unaudited accounts
72-hour audit delivery — fast, actionable, no fluff
Frustrated business owner reviewing poor Google Ads results
$357B
spent on Google Ads in 2025 — most of it poorly optimised
Why Businesses Bleed Budget

Your Google Ads are running.
But are they actually working?

Most business owners assume their campaigns are fine because the dashboard says "active." But activity is not performance. Here's what's likely happening in your account right now:

🔍

Broken or missing conversion tracking

If Google can't measure what converts, it can't optimise for it. This is the #1 silent budget killer — found in 91% of unaudited accounts.

🎯

Broad match keywords eating your budget

Google shows your ads for irrelevant searches. Without proper match types and negative keywords, you pay for traffic that will never buy.

📉

Low Quality Scores inflating your costs

A Quality Score below 5 means you're paying 2–3× more per click than competitors with better structured accounts. It compounds over time.

💸

Budget allocated to campaigns that don't convert

Without regular performance analysis, losing campaigns keep running — quietly consuming your budget while top performers are underfunded.

The Audit

What we find in
every single account.

Our audits cover every layer of your Google Ads account — from conversion tracking and campaign structure to bidding strategy, ad copy, and landing page alignment. Nothing is skipped.

Conversion Tracking

We verify every conversion action is firing correctly, linked to GA4, and measuring the right outcomes — not vanity events.

⚠ Found in 91% of accounts
🗝️
Keyword Wastage

We identify every keyword that has spent budget without generating a conversion, and every search term that reveals targeting misalignment.

⚠ Avg. 40% of keywords
🚫
Missing Negatives

Negative keyword gaps are the fastest route to budget waste. We build a comprehensive negative list from your search term report.

⚠ Found in 96% of accounts
🏆
Quality Score Issues

We diagnose every low-scoring keyword — identifying whether the issue is ad relevance, CTR, or landing page experience — and how to fix each.

⚠ Avg. score 3.8/10
📋
Campaign Structure

Bloated ad groups, wrong bidding strategies, misused match types, and Performance Max misconfigurations all cost you money silently.

⚠ Issues in 88% of accounts
📄
Ad Copy & Extensions

We review every ad for relevance, CTR, and message match — and identify unused extensions that would increase click-through at no extra cost.

⚠ 70% underusing extensions
Professional Google Ads audit report
PDF Report
Priority Fix List
ROI Projections
Delivered in 72hrs
What You Receive

Not a generic report.
A strategic blueprint.

Every audit is manually reviewed and tailored to your account. You get a professional, actionable report — not a screenshot dump or a list of automated suggestions.

01

Executive Summary

High-level findings with clear ROI projections — written for business owners, not just PPC specialists.

02

Wasted Spend Report

Exact campaigns, ad groups and keywords costing you money with zero return — and the dollar amount being lost monthly.

03

Priority Fix Roadmap

Issues ranked by financial impact and effort — so you know exactly what to fix first for the fastest results.

04

Tracking & Measurement Audit

Full review of conversion actions, GA4 linking, and data integrity — the foundation everything else depends on.

05

Competitor Intelligence

How your ads compare to competitors in your space — messaging gaps, positioning weaknesses, and opportunities to outmanoeuvre them.

06

WhatsApp Walkthrough Call

We walk you through every finding personally. No confusing jargon — just clear, honest answers to your questions.

200+
Google Ads accounts audited worldwide
38%
Average wasted spend recovered per audit
4.8×
Average ROAS improvement after fixes
72h
Guaranteed audit delivery timeframe
Transparent Pricing

Choose your audit. Fix your ads.

Flat-rate pricing. No percentage-of-spend markups. No hidden fees. Just a clear deliverable at a fair price — with the option to have us implement everything for you.

Tier 1
Essential Audit
For small businesses running any ad budget. Fast, focused findings — the quickest way to spot where you're losing money.
One-time fee
$49 one-time
Delivered in 48 hours
  • Conversion tracking review
  • Keyword & search term analysis
  • Wasted spend identification
  • Ad copy review
  • Priority fix list (top 10 actions)
  • PDF report delivered via WhatsApp
Get Essential Audit
Tier 3
Audit + Fix
We audit your account AND implement every fix ourselves. Walk away with a fully rebuilt, optimised account — hands-free.
One-time fee
$199 one-time
Audit in 72hrs · Full fix within 5 days
  • Complete Professional Audit
  • We implement all priority fixes
  • Negative keyword build-out
  • Ad copy rewrite & optimisation
  • Conversion tracking fix/setup
  • Campaign restructure (if needed)
  • 30-day post-fix check-in
Get Audit + Fix
The Process

From WhatsApp to
results in 5 days.

No lengthy onboarding. No forms to fill. Just a fast, direct process that gets you answers — and fixes — quickly.

1

Message Us on WhatsApp

Send a quick message. We reply within the hour. You'll need to share read-only access to your Google Ads account — takes 2 minutes.

2

We Audit Your Account

Our specialist manually reviews every campaign, keyword, conversion action and setting. No automated tools — real expert eyes on your data.

3

You Receive the Report

A detailed, professional PDF report lands in your WhatsApp or email within 72 hours — with every finding clearly explained.

4

Walkthrough Call

We walk you through the findings on WhatsApp — answering every question so you know exactly what to do next.

5

Fix It (Optional)

Implement the fixes yourself using our roadmap, or let us handle everything for you with the Audit + Fix package.

Marketing specialist reviewing Google Ads data
What Clients Say

Real audits. Real savings.

These are the kinds of results businesses get when someone finally looks properly at their Google Ads account.

James M.
★★★★★

"The audit revealed we were wasting over $3,400 a month on irrelevant search terms. The report was incredibly detailed and the fix list was crystal clear. ROI from the audit was immediate."

James M.
James M.
Construction Company · $8k/mo ad spend
Dr. Sarah O.
★★★★★

"Our conversion tracking was completely broken — we had no idea. Dali found it in the first 10 minutes. After fixing just that one issue, our cost per lead dropped from $94 to $31."

Dr. Sarah O.
Dr. Sarah O.
Medical Clinic · $5k/mo ad spend
Peter K.
★★★★★

"Worth 10× the price. I'd been running ads for 18 months thinking they were fine. The audit showed 6 campaigns that had never generated a single lead. Turned them off and reinvested the budget. Enquiries tripled."

Peter K.
Peter K.
Private Academy · $3k/mo ad spend
Google Ads specialist at work
FAQ

Questions we
always get asked.

Do I need to share my password or billing access?
+
No. We only need read-only access to your Google Ads account — a permission level that lets us view campaigns and data without being able to change anything or see your payment details. We'll walk you through how to grant it in 2 minutes.
What if my ad spend is small — is an audit still worth it?
+
Absolutely. Even on a modest $300–$500/month budget, if you're wasting 40% (a typical finding), that's $120–$200/month saved — which pays for the audit in the first month alone. Our Essential Audit at $49 is specifically designed for businesses at any spend level.
How is this different from Google's own recommendations?
+
Google's automated recommendations are designed to increase your spend — not maximise your efficiency. A manual audit by an independent specialist finds things Google will never flag because flagging them would reduce their revenue: over-broad keywords, wasted placements, and unnecessary budget increases.
Do you work with businesses worldwide?
+
Yes — 100% remote. We've audited accounts targeting the US, UK, Australia, Canada, UAE, Europe and beyond. The issues are universal; the fixes are tailored to your market.
What if I want you to fix everything after the audit?
+
That's exactly what our Audit + Fix package is for. We audit the account and then implement every fix ourselves — restructuring campaigns, rewriting ads, cleaning keywords, and setting up conversion tracking correctly. You get a fully rebuilt account.
Can the audit lead to ongoing management?
+
Absolutely. Many clients start with an audit, see the results, and then bring us in to manage their campaigns on a monthly basis. There's no obligation — but the option is there if you want ongoing expert oversight.
How do I pay?
+
We accept payment via bank transfer, PayPal, or Wise (international). Payment is made upfront before the audit begins. We'll confirm all details on WhatsApp before you send anything.
Marketing analytics
Stop Guessing. Start Knowing.

Find out exactly what's costing you clients right now.

Send us a WhatsApp message. We'll confirm the audit details, grant access in 2 minutes, and you'll have a professional report in your hands within 72 hours.

WhatsApp Us Now — It Takes 2 Minutes

⚡ Responds within 1 hour  ·  Read-only account access  ·  Report in 72 hours  ·  Serving clients worldwide